Top 5 Questions that follow a Linkedin Ghostwriting Proposal

Linkedin is a popular medium to establish professional dominance through personal branding. However, Business Owners and Professionals who are new to the platform pose a standard set of questions after receiving a Linkedin Writing Proposal. Though Linkedin has become a popular medium for Founders and Business Owners, the platform is yet to gain the same momentum as Instagram in India. This leads to Business Owners asking a series of 5 questions to understand the platform better.

Here are the Top 5 Questions and their Answers :

#1 - How different is it from Instagram?

They are worlds apart. Instagram has risen to the status of a social id card. If a person is not on Instagram, we question their existence. This is a boon and a bane. Instagram is crowded with brands, agencies, labels, artists, creators posting content round the clock. The users are saturated with the ad frequency and the constant need for dopamine hit, catered by reels. Your customers are lost in this mayhem with their attention half-absorbed by casual viral content. How receptive are they going to be, when you speak?

#2 - I don't have anything to say.

Well, that's what you think. As a Business Owner, you solve problems on an autopilot mode everyday. You engage with your team, finish your tasks, attend events, plan your marketing calendar, socialise with your customers and clients and plan your finances. There is a story, life lesson, business milestone lurking beneath a Business Owner's everyday life.

#3 - Can't I write on Linkedin? Why do I need a Ghostwriter?

Of course, you can. If you are a natural storyteller. If you have the time, skill and energy to craft engaging posts for every milestone, achievement, business service and the nuance of turning a business gap into an attractive offer. If you are a Master at selling without trying to sell, you do not need a Linkedin Ghostwriter. The platform is yours to explore.

#4 - How is it going to help my business?

Linkedin is filled with working professionals - your peers, potential clients and customers, visionaries and the biggest business tycoons. Having been exposed to the Biggest in the Business World, Linkedin users tend to have a natural "growth mindset". They are receptive to inspiring stories, business case studies, business lessons, expert opinions. You will naturally be the first person on their minds, when they need a product or service within your business or service domain

#5 - When can I start seeing money out of Linkedin?

When did you start seeing money out of Facebook or Instagram? Marketing agencies work with a minimum of 6 digit figures for ad spends across social media platforms, to merely establish a brand. The same agencies that promise a 1.5% ROI demand a perennial flow of one million allocated on a monthly basis for digital ads. Linkedin Ghostwriting is a fraction of the amount spent on digital marketing and it gives you a front row seat to engage and establish yourself as an expert in the field. It is a goldmine of organic Digital PR.

Build your personal brand. Show up digitally. Ghostwriters sell a story, not a product.